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Monday, December 3 • 19:00 - 21:30
Budding Female Founders: From Product Design to Content Strategy FILLING

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Please register: https://www.wetogether.co/events/10006

打動人心的產品設計」黃馨儀 TomoFun Product Manager

Bio:
從小就喜歡動手解決自己遇到的問題,還記得高中時期因為困擾邊洗澡無法好好利用時間的痛點,自己製作了一些原型,讓我能邊洗澡邊背單子的防水資料夾在浴室。經常思考人類有什麼痛點,需要用什麼方法解決。喜歡觀察研究路人,並探索不同的想法,希望能不斷設計出超出使用者能的想像,卻又能打動人心的產品。

分享大綱:
1. Build-Measure-Learn
2. 訪談經驗分享
3. 產品上線


「新創產品的內容行銷策略」Yvonne Liao

Bio:
Yvonne目前在一家虛擬貨幣的新創Marketing部門上班,從廣告人到行銷人,現在多一個身分是新創人。
從觀察社群到觀察產品,認為從中摸索到獨特的消費者洞察,是件難能可貴的事。

分享大綱:
1.內容行銷為甚麼重要?(甚麼才是優質內容?如何發想好內容?)
2.社群的重要性: 了解使用者最直接的管道(如何了解要使用甚麼社群?如何找尋鐵粉?如何借力鐵粉的力量為產品發聲?)
3.面對多變的新創環境,我們還可以怎麼做行銷?(談比較方法面、策略面的行銷)

Agenda:
7:00-7:15 Checkin- Light refreshment will be provided
7:15-7:20 Startup Week Intro
7:20-8:00 Product Design That Touches People's Hearts - Rupa Huang(TomoFun Product Manager)
8:00-8:10 Q&A
8:10-8:50 Content Strategy for Startup Products - Yvonne Liao (Marketing)
8:50-9:00 Q&A
9:00-9:30 Networking

This event will be in English(Speakers will present in Mandarin but we will have an onsite translator)

Speakers
avatar for Jane Shih

Jane Shih

Founder and CEO, WeTogether.co
Jane Shih founded her company WeTogether.co at the end of 2014, a networking platform for technology professionals after working at eBay Inc. in the Silicon Valley for 6 years. Her passion is women in technology. Understanding how important it is for women to join and grow in the... Read More →



Monday December 3, 2018 19:00 - 21:30
Main Stage Taiwan Tech Arena, 2號 Section 4, Nanjing East Road Songshan District, Taipei City 105

Attendees (27)